An assortment of 2.7 million products, from computers to beer, can now by bought online with cryptocurrencies.
Switzerland’s largest online shop, Digitec Galaxus, has announced it will start accepting payments in bitcoin and other cryptocurrencies. The company, which saw turnover of close to a billion francs last year, is by far the largest Swiss retailer to date to take this step.
The move may go some way to answering the question posed by many bitcoin holders: “I have cryptocurrencies, now what do I do with them?”
Created in 2008, bitcoin was the first blockchain-based peer-to-peer payment system designed to rival currencies printed by governments. And in the last decade, hundreds of bitcoin imitators – commonly referred to as altcoins – have sprung up in its wake.
Consumers spending at least CHF200 ($200) online with Digitec Galaxus will be able to pay in bitcoin, bitcoin cash ABC, bitcoin cash SV, ethereum, ripple, binance coin, litecoin, TRON, NEO or OmiseGO, the company announced on Tuesday. A handful of customers had already taken advantage of the new service on the first day of trading, but the company said it was too early to tell how widespread such purchases may be in future.
“Cryptocurrencies are fascinating and likely to become a relevant means of payment in e-commerce – we want to support this development,” said Digitec Galaxus CIO and co-founder Oliver Herren in a statementexternal link.